I was pleasantly surprised when I opened up the Press of Atlantic City (the E-Paper, of course!) yesterday. On the front page was a story about how police and fire departments all over South Jersey are successfully using social media. Written by Anjalee Khemlani (@acpressanj), the article’s focus is on six first responders who are using social media to promote what they do and how and why they do it. They are also using social media to deliver important information and educational materials to area residents.
As I read about their successes and challenges, I couldn’t help but think about the many small businesses that have yet to embrace social media. So I decided to share this article in the hope that these fearless first responders will inspire more small businesses to follow their lead.
So, after you read the article and are raring to go, here are…
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